What is a good reach to engagement ratio?
Above 1% engagement rate is good. 0.5%-0.99% is average. Below 0.5% engagement likely means that you need to realign your messages to that of your audience’s expectations – and in the process attract more compelling and engaging contributions from your community members.
What is engagement reach?
On the most basic level, these terms are defined as follows: Engagement: The number of interactions your content received from users (likes, comments, shares, saves, etc.) … Reach: The number of people who see your content.
What is a good reach rate on Instagram?
To give you a benchmark, a Statista study from 2019 found that: Brands with less than 10k Instagram followers had an average reach of 8.4% on stories, and 26.6% on posts. Brands with 10k – 50k followers had an average reach of 5.4% on stories, and 25.1% on posts.
What is a good post reach percentage?
2. A post’s average organic reach is only around 6.4% of the Page’s total likes. There was a marketing-world rumor that this reach only extended to an average of 2% of the page’s total likes, but in actuality it’s more like 6.4%.
What are good impressions on Instagram?
Larger: Brands with large followings should aim to meet or exceed an average Reach Rate of 15% for an Instagram post and 2% for an Instagram Story. Smaller: Brands with a smaller number of followers should aim to meet or exceed the higher benchmark of 36% of their audience through posts and 7% through Stories.
What is a good engagement rate on Instagram 2021?
An engagement rate on Instagram between 1% and 3% is ok. It is the average result we can see on most profiles. If your engagement rate is higher than 3%, it means that your audience is very engaged and reacts a lot to your content. If it’s below 1%, people are not very interested in what you are trying to show them.
How do I make my Instagram more attractive?
Here are six ways to create a visually appealing Instagram:
- Overall theme. Before getting started, think about what you want your overall theme for your Instagram page to be. …
- Color scheme. …
- Planning your feed layout. …
- Avoid Too Much Self Promotion. …
- Filters. …
- Take great photos.